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Leaders in behavioral science and conversion rate optimization

GO > North America, led by Widerfunnel, is the leading provider for conversion rate optimization and personalization service in North America. Powered by the Infinity Optimization Process, GO > North America strategists work with large enterprise companies to accelerate their business growth. CEO Chris Goward wrote the book on conversion optimization, You Should Test That, and has since led partnerships with Google, SAP, and Square.

Our Leaders

    Chris Goward

    Managing Partner
    Strategy & Consulting, North America
    GO > WiderFunnel

    Global Activities & Partnerships
    GO Group Digital

Our Locations

British Columbia

333 Seymour St, Suite 1480

+1 (604) 800-6450

[email protected]

New York, New York

One Penn Plaza, Suite 6177

+1 (917) 475-0866

[email protected]


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